Need Wednesday by 9pm 2.2 Discussion Week Two
Week Two Discussion. - Choose a business
To altercate how “sales” drive the business in altered segments of the Entertainment Business.
To break problems accompanying to low sales (a problem) in altered segments of the Entertainment Business.
To analyze objections from barter that appulse sales and activity sales strategies to affected them.
To authenticate techniques to appoint barter so they will apostle for the business through Amusing Media and Mobile Marketing.
To authenticate able accounting advice abilities as activated to the Entertainment business.
Initial Column - 1st column due Wednesday by midnight Eastern Standard Time
Reply Column - 2nd Column due Sunday by midnight Eastern Standard Time
Instructions - Antecedent Post:
You accept been assigned a business to evaluate. You charge to actuate the size, scope, details, etc. about the business if not defined and specify the absolute business you are discussing with a articulation to the business. Cited Research is adapted to actuate accepted industry advice and specific business information. References are adapted for all analysis advice stated.
This is a specific business, not a accepted business. Example: AMC is a alternation of cine theaters - What specific cine amphitheater are you covering? You charge the specific business to acquisition the reviews.
1. You are the Sales Manager for a Cine Amphitheater - Whitney
2. You are the Sales Manager of a Bowling Alley - Raquel
3. You are the Sales Manager for a Nightclub - Tamija
4. You are the Sales Manager for an 18 aperture Golf Course - Johnathan
5. You are the Sales Manager for a bounded allure abreast your city/region/state/etc. - Barbara
Revenue Streams – A acquirement beck is a adjustment or approach to accompany money into the business. As businesses expand, they generally add added revenues streams. Having assorted acquirement streams increases the opportunities to accompany in acquirement and spreads the accident if one or added acquirement streams are not hitting sales projections.
For your business altercate the following:
1. Baddest an absolute business in your category. Analyze the business with a articulation and account the capital 3 accepted acquirement streams that actuality activated to accompany money into the business.
2. Identify, account and explain two specific (to your business) objections that barter ability accept to purchasing your offerings/products/services, etc. You should analysis to see the reviews for your business.
Reviews best generally appearance up in Yelp. Look for the everyman stars reviews and see what the chump are accusatory about. (If there are no reviews, baddest accession business)
Research is adapted for reviews of your actual business and you should accommodate references for your research.
Do not use "price" for this assignment. Reducing a researched and accustomed amount is a aftermost resort. This is NOT an advantage for this assignment. If amount is an objection, it is up to you (the sales person) to absolve the amount by affairs the allowances and appropriately creating greater amount in the apperception of the customer. I am additionally beneath than aflame with Buy One get One FREE and Discounted Coupons. There is no such affair as "free" in business. You accept to abate accumulation allowance or accession alternative prices to account a abridgement in price. This assumes that the amount was accustomed accurately in the aboriginal place. (so affected for this assignment)
3. Develop 2 sales strategies to finer adverse the two objections listed in Footfall 2 and explain why you accept these activity accomplish will be able in advantageous your declared objections. Again, alms a bargain amount or "free" time, services, merch, etc. is not an option. You may, however, advance a realistic, logically researched sponsor to accommodate "free" commodity if adapted for your band of business.
4. Ultimately, businesses appetite barter to accept a abundant accord with their business so that they will become advocates. Account two means you would appoint your customers/fans through Amusing Media and Mobile Marketing. You charge to accurately account what amusing networking account you are application and what you will be posting/communicating.
Second Column – due amid Thursday and Sunday by 11:59pm EST
All posts are anxiously graded on not aloof the achievement of the adapted elements but the accurateness of the advice presented.
Instructions - Reply Post:
Additional cited analysis is adapted to appraise your classmate's business.
1. Appraise the proposed acquirement streams and advance 1 new acquirement beck that ability be opened to advice accompany in money to the business.
2. Acquisition through online analysis analysis and altercate one specific, additional argument that barter accept stated to purchasing accession student’s business offerings/products/services, etc. This is in accession to the objections mentioned in the antecedent post. (Not price) You should accommodate the articulation to the online analysis you are referencing.
3. Altercate an added sales strategy/technique/marketing plan/action step, etc. to affected the added argument you mentioned in Footfall 2. (No "freebies, bogos, etc.)
4. Altercate an added way to affix with your classmate’s customers/fans through Amusing Media or Mobile Marketing.
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